by ASchlossberg
February 10, 2015
Blawging
“Every brand has at its core a substance that gives it strength.”[1] In the 21st century, the reality is that companies are being penalized for their success with certain products. Genericide occurs when a brand no longer denotes its origin, but rather is used to refer to a whole category of products. Yo-yo, Escalator, and […]
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by Legal Author
September 13, 2011
Accident Claims
A key component of blogging, guest blogging is, as the term suggests, where a blogger writes as a guest on another blogger’s blog. While this may be obvious, it may not be apparent to some why guest blogging can be useful. Here are 5 reasons why you may wish to increase your own or your […]
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