“Every brand has at its core a substance that gives it strength.”[1] In the 21st century, the reality is that companies are being penalized for their success with certain products. Genericide occurs when a brand no longer denotes its origin, but rather is used to refer to a whole category
Depositions: A New Direction for New York New York City’s lawyers are making a significant change on the deposition front. A new deposition rule for the New York Commercial Division is on the horizon. Effective April 1, 2015, under Administrative Order 336a/14, New York courts will enact Rule 11-d of
Several recent news stories indicate that personal injury law firms are not adapting quick enough to the need for new forms of marketing to replace sources of cases lost due to the referral fee ban of April 2013, despite the fact that they have money to invest. These firms could
Many people have bad experiences with debt collectors and the Consumer Financial Protection Bureau (CFPB) wants to hear about them. They are preparing to update the rules that govern how debt collectors communicate with borrowers and they are seeking information from both debt collection companies and consumer advocates to help
What All Businesses Need to Know about Security You worked hard to grow your business, and now you’re overseeing a store or office full of employees. Securing your equipment, revenue, and information is probably first and foremost on your list of priorities. So how important is business security? According to
London and the south-east are undeniably the beating business heart of the UK, but that does not mean that cities elsewhere in the country are not a valuable part of that same economic circulatory system. If London is the heart, then the major economic centres of the north-west – including
This is a question that I often ask myself ahead of a meeting. Try to avoid having to ask yourself the question half way though a meeting though. The Apprentice candidates on the BBC demonstrated brilliantly, the other week, how you can have a very busy diary, having wonderful conversations…… but
Did I or didn’t I cut the grass I hear you ask? Well I did, but not when I had expected or planned to do it. I had expected for Saturday morning to be the day to do it, but the weather took a different view on that. Not just
The California lemon law is the common name of the Song–Beverly Consumer Warranty Act. It is a law that has been put in place to protect consumers who have purchased consumer items with a warranty. The basic essence of the lemon law is that if a consumer has purchased an
The trucking and transport industry is planning for a major overhaul due to new EOBR laws. While the bill for new logbook requirements and drivers’ records is determined to go into full affect by 2015, the kinks of the chain still need to be worked out. Drivers, business owners and
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